About Digital Point

Built for businesses that need real growth, not reports about growth.

We've been in your shoes, staring at dashboards that don't add up, wondering which campaigns actually drive revenue. We built Digital Point to fix that, for ourselves first, then for everyone else.

8+

Years in Market

$50M+

Ad Spend Managed

200+

Growth Audits

4.2x

Average ROAS

Our Story

Two guys who got tired of watching businesses waste money

Here's the honest version: back in 2017, Faizan was managing ad accounts and kept seeing the same thing. Businesses pouring money into campaigns with no idea what was actually driving revenue. Anwaar, on the other hand, was deep in the data side, building dashboards that nobody used because they answered the wrong questions.

We met, argued about attribution models over too much coffee, and realized we were solving two halves of the same problem. Faizan knew how to make ads perform. Anwaar knew how to prove it. Together, we figured: why not just do both?

Digital Point started in a spare room with one client who took a chance on us. Eight years later, we've managed over $50M in ad spend, built remote teams across continents, and helped businesses go from “we think our ads work” to “we know exactly what's driving revenue.”

We're still those two guys who argue about attribution over coffee. We just have a bigger team now, and better coffee.

M. Faizan Rafiq

Co-Founder · The Ads Guy

Secretly competitive about ROAS the way some people are about fantasy football.

Anwaar Tayyab

Co-Founder · The Data Guy

Will redesign your entire dashboard if one chart is slightly misleading. You've been warned.

2017

Two Friends, One Laptop

Faizan and Anwaar started Digital Point from a tiny home office. First client came from a cold LinkedIn message that almost went to spam.

2019

Going Global

Realized the best talent doesn't always live in your zip code. Built our first remote team and never looked back.

2021

$25M+ Under Management

Crossed $25M in managed ad spend. Celebrated with pizza, not champagne. We're still those guys.

2023

Systems Division

Clients kept asking "can you fix our reporting too?" So we did. Turns out, clarity is addictive.

2025

AI-Powered Platform

Started building AI into our workflows because we're obsessed with doing more with less. Our clients' budgets deserve it.

What We Stand For

Principles that shape how we work

Clarity Over Complexity

We cut through noise. Every report, every recommendation, every meeting has a clear purpose.

Outcomes, Not Activity

We measure what matters: operator-hours replaced, workflows automated, headcount avoided. Not vanity metrics.

Ownership Mentality

We treat your operations like ours. Every workflow gets scrutiny, every agent gets monitored.

Partnership Model

We don't do arms-length vendor relationships. We embed into your team and move with you.

Global Delivery

US-grade strategy with globally distributed execution. Time zone coverage, cost efficiency.

Speed to Impact

First audit insights within 48 hours. Campaign launches within a week. No 90-day onboarding.

Ready to see what we can do for you?

Start with a free growth audit. No pitch, no pressure: just clarity on what's working and what isn't.

Get Your Free Audit